Dembe FM
The radio station employs 25 people and transmits to Greater Kampala and the central region. The station is positioned in the relatively affluent, urban, educated C1/C2 Luganda speaking market. The station is aggressively being used as an advertising medium for other companies in the group.
The radio industry in Uganda is characterised by increasing competition with the proliferation of new players focusing on specific market segments. A pioneer in Uganda's radio industry Dembe FM has taken a strategic decision to work itself back into the Top FM radio stations in Uganda consolidating its niche in the middle aged Luganda speaking market.Our focus has been geared towards creating a sound that is mindful of the urban exposed Luganda speaking listeners whose dialogue is mainly Luganda with a mixture of English.
Advertising Rates
Spot/message advertising rates
| Time Slot | 15 sec | 30 sec | 45 sec | 60 sec |
|---|---|---|---|---|
| Breakfast (morning) 06:00-10:00a.m. | 55,000/= | 65,000/= | 85,000/= | 102,000/= |
| Midmorning 10:00-3:00 | 30,000/= | 50,000/= | 60,000/= | 70,0000/= |
| Lunch time 13:00-16:00 | 30,000/= | 40,000/= | 55,000/= | 60,000/= |
| Afternoon 16:00-19:00 | 30,000/= | 50,000/= | 60,000/= | 70,000/= |
| Evening 19:00-00:00 | 40,000/= | 50,000/= | 70,000/= | 80,000/= |
| Night 00:00-06:00 | 20,000/= | 30,000/= | 40,000/= | 50,000/= |
| Standard rate for classifieds: = 40,000/= per spot | ||||
| Classifieds will run at the following times 10;30a.m, 11:30a.m, 12:30p.m, 3:30p.m and 4:30p.m. | ||||
| All bookings must be made 24hrs in advance with the exception of death ……. maximum of 20 second per classified with a minimum of 5 classifieds a slot. | ||||
| The above rates are VAT Exclusive. | ||||
Programme sponsorship package
| Sposorship | 15 min | 30 min | 45 min | 60 min |
|---|---|---|---|---|
| Non exclusive | 1,000,000/= | 1,500,000/= | 1,800,000/= | 2,500,000/= |
| Exclusive | 1,200,000/= | 1,800,000/= | 2,500,000/= | 3,000,000/= |
| Talk shows | 600,000/= | 1,000,000/= | 1,500,000/= | 2,000,000/= |
| Customized talk shows | 600,000/= | 900,000/= | 1,200,000/= | 1,500,000/= |
| Habitant | 30,000/= per classified | |||
| 100, 000/= per talk show | ||||
| Religious | 4,000,000/= per month (talk shows) | |||
| 900,000/= per programme (talk show) | ||||
| Please note all habitant programmes, run Monday to Saturday exclusive of Sunday. | ||||
Commercial Production:
The radios experienced staff can help in the production of spots at studio rates, using state of the art digital equipment at the following affordable rates.
| Scripts | 30,000/= |
| Voice | 30,000/= |
| Sound effect | 40,000/= |
| Music bed | 50,000/= |
| Studio | 300,000/= |
| Total cost | 450,000/= |
Announcements
| Campaigns | Ordinary | 25,000/= |
| Special | 40,000/= | |
| Invitation | Ordinary | 15,000/= |
| Special | 30,000/= | |
| Death | Ordinary | 15,000/= |
| Special | 25,000/= | |
| Commercial | Ordinary | 35,000/= |
| Special | 40,000/= | |
| Dj mentions each | 50,000/= | |
Please note all figures are Exclusive of 18% VAT.
Programme Lineup
Weekdays
- Mwasze Mutya
- with Katabazi, 'Shortie' and Justine Nantume and Dora. From 6am to 10 am Monday to friday.
- Mubeezi
- with Bina Monday to friday 10am - 1pm.
- Gigenda Gitya
- Targeted to all those who are in business! With Kitata and Wilber giving you Business Tips, useful talk-shows and a Daily Music chart '4@4' Every Monday to Friday 1-5pm.
- Ababakuzi
- Lots of Fun, Humor and Music from 3 Comedians (Amarula Family), Paddy Bitama, DJ Messe and Munamasaka 5-8pm every Monday to Friday.
- Eki love love
- Wind up the day with slow music that suits the evening with Prossy Patra in Eki love love Monday to Friday 9pm to midnight 12am.
- Ekivuguto
- Enjoy the night with Jacob, Yasin DJ, Lwasama and Sylvia with popular music and upcoming music and talented Djs from 12am to 6am
Saturdays
- Gandaalo
- 6.00-8.00 am hosted by Dj Khan and Fiona.
- Round table
- Hosted by Nicholas at 9.00am to 11.00am
- Olusaniya
- Giveaways to listeners who have won throughout the week and Promotional purposes with Kitata and Bina 11pm-1pm.
- Kimyanso Kya Premier
- Sports talk-show with Katabazi, Aldrine and Fiona from 1- 2pm.
- Dembe Goldies
- Oldies show with DJ Shai.From 2-4pm
- DT Hot 20
- 5pm-8pm, a weekly Music countdown
- Dance Party
- From 8pm to 12 Midnight.
- Ragae Zone
- Listen to regae music and requests with Lwasama from 12am - 6am
.
Sundays
- Leero Sunday
- Gospel show running from 6am to 9am Gospel music & requests with Nicholas
- Dembe KB youth chat
- From 9am to 1pm.with Dora, Anita and Fiona
- Kyoto ky'mizanyo
- Sports show at 1-4pm with Coca-cola hosted by Katabazi, Nsubuga Aldrine and Fiona. From 1pm – 4pm
- Viga Gospel count down
- Hotest gospel Music and greetings presented by Walden
- Africa Koona
- Listen to celebrity news and Show biz in town about artists with Lwasama and Yasin DJ
- Ekivuguto kya Love
- Love songs, requests and with Jacob Omutuuze.
Contacts
Dembe FM
Plot 38, Kyadondo Rd.
PO Box 9421 Kampala
Tel. +256 41 340311, +256 31 260 907,
Fax. 256 41 340 327, 258 076
Email: sales@dembefm.com
LOCATION: Head offices/studios
Plot 38 Kyadondo Rd P.O. Box 9421, Kampala
Tel: 256 41 340311, 031260907
Fax: 256-041- 340327, email: marketing@dembefm.com
Marketing Office
Plot 38 Kyadondo Rd P.O. Box 9421, Kampala
Tel: 256 0312 2 291 629, 256 41 340311, 0772419826, Fax: 256-041- 340327
Email: Stephen@dembefm.com, sales@dembefm.com
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Simba Affiliates
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What other stuff do these guys do?
We have our fingers in quite a few other pies. Money transfer, electronics... you name it.
Interested in our other services?
- Simba Shop
- Simba Cash
- Simba Electronics
